Free Preload of Overexposed on Sony Xperia Ion Smartphone

Posted Jun 27.2012

MAROON 5’s NEW ALBUM OVEREXPOSED AVAILABLE AS FREE PRELOAD FOR FANS WHO PURCHASE THE SONY XPERIATM ION
EXCLUSIVELY AT BEST BUY NATIONWIDE

Promotional partnership kicks off with an in-store appearance in New York City with a chance for fans to meet the band

June 27th – GRAMMY Award winning artist Maroon 5 will make a special in-store appearance today at 7:00 P.M. at the Union Square Best Buy store in New York City to celebrate both the release of their new album Overexposed and the launch of the Xperia ion by Sony. A deluxe version of Overexposed is loaded into Xperia ions purchased exclusively at Best Buy for just $99 with a new two-year AT&T activation.

As an added bonus for fans in New York City, the first 50 people to purchase the Sony Xperia ion at the Union Square Best Buy store with a two-year activation will receive a wristband granting VIP access to the autograph signing as well as a free copy of Maroon 5’s new Overexposed deluxe edition CD. Fans can get in on the action beginning at 12:01 am on June 26th. In addition, the first 300 people to purchase Maroon 5’s new Overexposed deluxe edition CD and to check out Best Buy’s Upgrade Checker will receive a wristband giving them the opportunity to attend the in-store event at the Union Square Best Buy store.

Maroon 5 is excited to partner with Sony and Best Buy for this in-store appearance and the exclusive preload of their deluxe album on the Xperia ion, which includes music videos, album art and behind the scenes footage, so fans can take the album with them wherever they go.

The Xperia ion is Sony’s first 4G LTE smartphone with HD everywhere for creating and showcasing high quality HD content. This exclusive promotion for Best Buy customers showcases Sony’s brand promise that their smartphones are made of imagination, designed to unlock people’s imagination and inspire them.

Best Buy offers a wide variety of smartphones with all of the plans and lots of unbiased advice at all of the Best Buy and Best Buy Mobile stores. In addition, it offers an array of services aimed at improving customers' experience, including Walk Out Working, Upgrade Checker, Happy 24 and a full array of accessories for customers to protect and personalize their new mobile devices.

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